CookEaze helps chefs tell their stories and land the gigs they deserve. To convey the fun and welcoming nature of their promotional services, we developed a bespoke visual identity for them that centered around an endearing egg-eyed friend and an unapologetic yolk-yellow. We then used this foundational identity to craft a website landing page that expands upon the brand ethos while still ensuring the talented chefs of CookEaze take center stage.